With autumn comes the biggest festival of the Bengalees, the Durga Puja. A five-day festival, which starts from the evening of Mahashasthi and ends at Dashami brings the biggest happiness for each and every Bengalee. It is the time to get out of the house in colourful dresses and hopping from pandel to pandel, have delicious food and spend great times with friends and family members. Durga Puja is a religious tradition of the Hindus that has gradually turned into a huge carnival in Kolkata over the year and now it has become a major commercial event too. Today’s Durga Puja is much more than a mere cultural and religious festival. Today it is a mega event with a strong commercial entity, an opportunity to generate maximum revenue in minimum time.
Puja committees arrange for Durga Puja which comes as an opportunity to worship the Goddess for the local people. But behind such a noble intention there is a major financial cause. Durga Puja comes as the biggest scope to earn money for the clubs and the puja committees. They earn money from local membership and chanda (donations) and from the sponsors. Hoardings and banners of various companies are seen around the pandals of even the small pujas that are not much popular. For new companies, that are not quite reputed, Durga Puja comes as a great opportunity to get some publicity. As the popular puja pandals are visited by thousands of people they display their banner and hoardings to attract their eyes and the puja committees take advantage of that. Many puja committees allow companies to set their stalls around the puja compound and earn money as stall rent.
So if you are really planning to give a sweet surprise to your family members this Durga Puja, contact us now, because the queue is getting bigger and bigger every day. No need to waste time by calling over phone. Just log on to our website ebizzkolkata (dot) com and consider your job as done.
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